Social Network Marketing Works

In this class we've looked at how we can and must use the social networking opportunities avail. today to promote our business or company. There is too much exposure with sites like Youtube, facebook, twitter, etc. to not have material on those venues for potential or existing clients.

I took this course to learn some ideas and create a strategy for marketing my venture and had the opportunity to launch it at the same time as this course. Lele Wa'a Inc. is our North Shore Charter boat company and with the help of an inexpensive website ($9.99 to start 14.99 @ mo.) we set up with photos and information and had an email blast with a facebook page and wham.

We had over 500 hits to the website in 3 weeks! Those are people who navigated away from Facebook, or the internet to view the page and actually engage in the material. Within the first month the boat was booked for every OC-1, SUP, and OC-6 race requiring an escort boat for the rest of the year plus a handfull of other charters.

Using this media works! People don't listen to radio commercials or television ads unless they're funny. Social media marketing is a way to engage your market that is interactive and virtually free.

We have a huge advantage in business to day over entrepr. in the past as we have access to these tools.

Check us out at www.lelewaamaui.com or facebook Lele Wa'a Maui North Shore Charters. We're putting together now a media blitz with photos and video from the boat for Youtube and google and that will hopefully fill the rest of the year.

Creating a webpage or social media page is creating a marketing animal that works while you're eating, sleeping and working. Get out there, start your business and unleash the virtual marketing monster for yourself.
Cpt. Wilmes out

10 Ways to measure social media success

I think this article provides a good, simple way to measure the success of our marketing plans if we were to follow through with them.

P&G Proud Sponsor of Mom

I opened up the internet and there was an ad from P&G on Yahoo. The ad stated, "See all the ways we say, 'Thank you, Mom.'" There was a link that read "Visit thankyoumom.com" so I did. There were many videos marketing moms and families on that website.

Why use Twitter for business

Click on the play button to see each slide

Twitter Pr Webinar

View more presentations from krusk.

Apple 1984 Commercial

Since the Superbowl is coming up I though I'd post this classic Superbowl commercial as well as a link to a wikipedia site that gives more

information (click on the title of this entry for the link). It introduced the Macintosh personal computer to the world. I think it's interesting that they still have the same theme to their ads. The theme of "think different" and nonconformity.

T Mobile Flash Mob

Last year T-mobile hired about 400 dancers dressed in street clothes and uniforms to do a surprise dance number in the Liverpool Street Station in London. They filmed it and used it as part of a commercial that aired in the UK. These events (called flash mobs) used to be a performance art, but now companies have started using them for publicity. On Youtube you can see other flash mob promotions (such as one for Fox's "Glee".)

Here it is:

And here is a behind the scenes/ making of video: